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Understand every experience. Improve what matters.

GreatPeople unifies omnichannel customer feedback, online reputation, and people performance into one Experience Intelligence platform, capturing signals across every touchpoint, transforming them into actionable intelligence, and closing the loop from insight to action to measurable improvement.

GreatPeople Customer Experience dashboard with an AI summary, Next Best Actions and NPS, CSAT and CES metrics

Uno · your summary

NPS is down 7 this month. Wait-time complaints in Downtown and Riverside. 4 employees earned strong praise. I've lined up 2 actions.

Backed by Google for Startups. Trusted by service teams across Africa and the Middle East

  • Googlefor Startups
  • Dubai Silicon Oasis
  • Dubai Founders HQ
  • Pick n Pay
  • Address Hotels and Resorts
  • The Wheatbaker

Who it's for

Built for organisations where every interaction matters.

From financial institutions and insurance providers to healthcare, government, telecommunications, retail, and hospitality, GreatPeople helps organisations understand customer and citizen experiences across locations, channels, and teams, transforming insights into meaningful actions and measurable improvements.

The problem

Businesses collect more feedback than ever. Yet too little changes.

Customer signals are scattered across channels and departments. Leaders see scores and reports, but often struggle to understand the root causes, connect experiences to frontline performance, and ensure the right actions happen.

  • Fragmented visibility

    Feedback, reviews, complaints, and operational signals live in disconnected systems, making it difficult to see the complete customer experience.

  • Insights without accountability

    Organisations know their scores, but struggle to identify the people, processes, and service gaps driving them.

  • Actions without measurable improvement

    Reports get produced, issues get escalated, but too few organisations can demonstrate what changed and whether it worked.

What it costs you

What are poor customer experiences costing you?

Pick your industry and size. We'll estimate what customers who leave after a bad experience cost you each year.

Currency
500,000
churn 12%, 30% from poor service

Banks your size lose up to

K55Ma year

to customers who leave after a poor experience.

Winning back even a share is worth

K5.5M to K13.5M a year

See your numbers in a demo

Estimates only. Your results will vary.

One platform

Three connected intelligence modules. One complete view of experience.

Start with the capability your organisation needs most. As you connect more signals, GreatPeople builds a clearer picture of what customers experience, what drives those experiences, and where improvement is needed.

Capture and understand customer experiences across touchpoints, identify friction, and close the loop before issues escalate.

  • NPS, CES and CSAT surveys on every channel
  • Alerts on every negative experience
  • Cases and recovery plans
  • Happy customers sent to your review sites
See Customer Experience Intelligence

Customer Experience dashboard with a written summary, next best actions and NPS, CSAT and CES scoresReputation Inbox with Google reviews from Lusaka and Kitwe, their sentiment and the reply sentPeople Intelligence dashboard showing who needs attention, recognition or coaching

Shared by all three

Turn on one, and these come with it.

  • Today's Insights
  • All Inbox
  • Next Best Actions
  • Uno and GreatAgents

The G.R.E.A.T framework

From signals to meaningful change, every day.

The GREAT framework connects experience data to understanding, decisions, actions, and continuous improvement.

All Inbox with feedback and reviews from every team in one list

12 new today across surveys, reviews and teams

AI built in

Intelligence that doesn't stop at insights.

GreatPeople's AI helps teams move from understanding what happened to deciding what should happen next, with recommendations, automated workflows, and human oversight.

Uno

Your Experience Intelligence Assistant

Ask questions about experiences, trends, teams, and service performance in natural language. Explore the evidence behind the answers.

GreatAgents

From intelligence to action

AI-powered agents help teams recognise great service, initiate recovery, recommend coaching, and coordinate improvement workflows, with configurable approval and escalation.

GreatAgents workspace with the GreatCX agent drafting a CSAT survey

GreatAgents

Pick one, or describe your own

Agent cards with animal avatars: My CX Agent, Recognition Agent and GreatCoach

Customer success story · Pick n Pay Zambia

From customer feedback to measurable business impact.

By connecting customer feedback with operational action and frontline performance, GreatPeople helped Pick n Pay Zambia improve service responsiveness, address product availability gaps, and strengthen employee excellence.

Retail · Zambia

7×

More customer feedback

Expanded the volume of customer experiences captured.

  • 80%

    Faster feedback resolution

    Reduced median time to address feedback from nearly 7 days to 1.4 days.

  • 5×

    Faster product restocking

    Accelerated restocking after customers reported unavailable products.

  • 5.9×

    Faster complaint handling

    Increased the share of addressed complaints handled within 24 hours from 8% to 47%.

  • +65%

    Employee satisfaction

    Improved employee satisfaction while encouraging healthy competition and recognition for service excellence.

Pick n Pay Zambia · Reported operational outcomes, 2026.

Security and data

Your customers' data stays protected

Each manager sees only their own branches and teams. Your data stays yours.

  • Role-based access control

    Enterprise permissions by role, team and location.

  • Data hosted in your region

    Stored close to where your business operates.

  • On-premises deployment available

    For organisations that need data kept on their own infrastructure.

  • AWS security controls

    Data ring-fenced for each company, and for each team within a company.

Live demo on Google Meet

See what GreatPeople could reveal about your organisation.

Explore how GreatPeople can connect customer experiences, service operations, and people performance across your business. We'll tailor the walkthrough to your industry, locations, and priorities.

GreatPeople demo

30 min · Google Meet

  • A walkthrough built around your industry
  • Answers on setup, data and pricing
  • No commitment